How to Find Profitable Products to Sell on Click Bank and Amazon
How to Find Profitable Products to Sell on Click Bank and Amazon: A Complete Step-by-Step Guide for Beginners in 2025
Finding profitable products to promote on Click Bank as an affiliate or to sell
on Amazon (either as an FBA seller or affiliate) is one of the most important
skills .you must master if you want to build a long-term online income. While
many beginners rush in and choose products based on guesswork, experienced
marketers rely on data-driven product research strategies, keyword analysis,
market trends, and competitive metrics.
This comprehensive guide will show you exactly how to identify high-
converting, high-demand, low-competition products on both ClickBank and
Amazon — using proven research tools and step-by-step methods.
Why Product Research Matters More Than Anything Else
Before diving into platforms, it’s important to understand why product research is
the backbone of your success. Whether you’re promoting digital products on
ClickBank or selling physical products on Amazon, the marketplace rewards
products that align with three conditions:
People actively search for and buy the product on a consistent basis.
Low to Medium Competition
You can realistically rank your listing, blog, video, or advertisement without being
crushed by top competitors.
High Profit Margins
The product must leave enough revenue after expenses like Amazon fees,
promotions, advertising, and refunds.
When you combine these three, you get a profitable, scalable product.
Understanding ClickBank: What Makes a Product Profitable?
ClickBank is a marketplace primarily for digital products — eBook's, online
courses, membership programs, software, and digital tools. As an affiliate, your
goal is to identify:
• High-gravity products
• Stable sales history
• Low refund rates
• High EPC (Earnings Per Click)
Let’s break them down.
Step 1: How to Find Profitable Products on ClickBank
1. Use ClickBank’s Gravity Score (The Most Important Metric)
Gravity measures how many affiliates successfully sold the product within the last 12 weeks.
● Ideal gravity range: 30 – 150
This range indicates the product sells consistently but is not overly saturated.
- Too low (below 10) = low demand
- Too high (above 200) = high competition, often harder for beginners
2. Look for High Initial Payout & Upsells
ClickBank products often include upsells, meaning you earn additional
commissions after the initial sale.
Focus on products with:
- Initial payout: $25 – $200
- Average total payout (with upsells): $80 – $400
- Recurring billing: 20% – 50% monthly commissions
Recurring commissions turn one sale into monthly income.
3. Evaluate the Sales Page Quality
Your conversions depend heavily on
the product’s sales page.
Look for:
- Professional design
- Clear headlines
- Strong video or text sales letter
- Testimonials or case studies
- Guarantees
- Clear product benefits
If the sales page looks outdated or confusing, your clicks won’t convert well.
4. Use ClickBank Analytics and Third-Party Tools
Here are the best tools for ClickBank product research:
CB Snooper
Shows historical gravity trends.
CB Engine
Offers product rankings, movers, and category trends.
SimilarWeb
Checks traffic sources of the product’s website.
Keywords Everywhere
Find keyword difficulty and search volume of product-related niches.
Check if interest is stable or rising.
5. Identify Evergreen Niches (Long-Term Profitability)
Top evergreen categories on ClickBank include:
- Health & Fitness
- Make Money Online / Business
- Relationships
- Self-help & Personal Development
- Survival & Preparedness
- Spirituality / New Age
Avoid “fad niches” unless you plan to run fast ads.
6. Analyze Affiliate Resources
Good vendors provide:
- Landing pages
- Banners
- Email swipes
- Videos
- Keyword lists
- Funnels
If affiliate support is strong, the product usually performs well.
Step 2: A Complete Guide to Finding Profitable Products on Amazon (FBA & Affiliate)
Unlike ClickBank, Amazon focuses on physical products. To find profitable
Amazon products, you must evaluate:
- Demand
- Competition
- Price point
- Profit margins
- Reviews
- Seasonality
Here’s how to do it step by step.
1. Use Amazon Best Seller Rank (BSR) to Estimate Sales
Amazon assigns a Best Seller Rank (BSR) to every product. The lower the BSR,
the more units it sells.
Ideal BSR Ranges by Category
These vary, but general guidelines:
- Top 1–5,000 – Excellent demand
- 5,000–20,000 – Good demand
- 20,000–50,000 – Moderate demand
Avoid products with extremely low demand (BSR > 100,000) unless part of a niche bundle.
2. Use Amazon Product Research Tools
These tools help estimate demand, revenue, competition, and profit margins:
Industry standard for Amazon product research.
Helium 10
Powerful tool for keyword and competition analysis.
AMZScout
Great for beginners and browser extension users.
Keepa
Track pricing and sales trends over time.
MerchantWords
Find Amazon search volumes.
3. Criteria for a Profitable Amazon FBA Product
Successful products typically meet these criteria:
Price between $20–$80
Leaves enough profit after Amazon fees and cost of goods.
Weighs less than 3 lbs
Reduces shipping and storage fees.
Small enough to fit in a shoebox
Lower FBA fees.
Has strong demand (BSR < 20,000 in category)
Competition under 400 reviews
You can realistically outrank other sellers.
No fragile or complex parts
Fewer returns and quality issues.
Not brand dominated
Avoid categories controlled by major brands.
4. Use Keyword Tools to Identify High-Demand Products
Search Amazon like a customer would. Use relevant long-tail keywords:
- “best waterproof hiking backpack for travel”
- "compression socks for pregnancy circulation”
- “non-stick copper cookware sets”
Tools like Helium 10 Magnet, Ahrefs, SEMrush, and Google Keyword Planner
help find search volume.
High potential keywords typically have:
- 2,000 – 15,000 monthly searches
- Low keyword difficulty
- Few established sellers
Long-tail keywords can help you identify niches hidden from most sellers.
5. Evaluate Amazon Competition through Review Analysis
Products with hundreds or thousands of reviews are hard to compete with.
Aim for niches where:
- Top sellers have fewer than 300 reviews
- Several sellers have fewer than 100 reviews
- No single listing dominates the entire page
Check review quality:
- Products with many 1-star complaints are opportunities to improve and differentiate.
6. Avoid Restricted and Risky Product Categories
Avoid these unless you have experience:
- Supplements
- Electronics
- Baby products
- Medical devices
- Trademarked categories
- Hazmat items
These categories have strict requirements and higher liability.
7. Use Trend Tools to Predict Future Winners
You can find rising product demand using:
Google Trends
Shows seasonality and long-term growth.
Exploding Topics
Find product niches before they go mainstream.
TikTok / Instagram Trends
Many Amazon products go viral from short videos.
Always validate trends with Amazon BSR and keyword search volume before investing.
Step 3: Combining ClickBank & Amazon Research for Maximum Profit
A powerful strategy is combining Amazon physical product popularity with digital ClickBank products.
Example
If “keto diet products” trend on Amazon:
On ClickBank, keto coaching programs, ebooks, and recipes often convert well.
You can build a niche website, YouTube channel, Pinterest board, or TikTok
account around a topic — and promote both physical and digital products.
This is called hybrid affiliate monetization, and it increases your income
streams.
Step 4: Best Niches for Profitable ClickBank and Amazon Products in 2025
Based on current market trends, these niches are high profit and low risk for
beginners.
TOP AMAZON NICHES 2025
- Drawer organizers
- Vacuum storage bags
- Closet solutions
- Massage guns
- Compression gear
- Yoga accessories
Pet products
- Grooming tools
- Pet beds
- Health supplements
Kitchen improvements
- Nonstick cookware
- Food storage systems
- Coffee accessories
Outdoor gear
- Camping accessories
- Portable solar panels
- Hiking gear
TOP CLICKBANK NICHES 2025
Weight loss and diet
Digital programs sell extremely well.
Self-development
Meditation, manifestation, mindset courses.
Survival and preparedness
High conversions, high payouts.
Online business / money making
Courses, mentorship programs, digital tools.
Relationships and dating
Evergreen with high demand.
Step 5: How to Validate Any Product Before Promoting It
Before investing time (Amazon) or sending traffic (ClickBank), run a validation test.
For ClickBank Products:
Step 1: Track EPC and conversion rate
Use Google Ads or a small Facebook ad campaign.
Step 2: Promote using email or social media
Check if people click and buy.
Step 3: Read reviews on the product’s sales page
Make sure the product solves a real problem.
For Amazon FBA Products:
Step 1: Order sample products
Check quality and packaging.
Step 2: Calculate profit margin accurately
Use FBA calculator.
Step 3: Create a small test inventory
Sell 20–50 units to measure demand.
Step 4: Watch for PPC performance
If advertising is too expensive, competition is likely high.
Step 6: Advanced Strategies for Finding Winning Products
Once you master the basics, use these advanced research techniques.
1. Look for “Frequently Bought Together” items
Amazon automatically recommends
products often purchased together.
Bundles are profitable because:
- Higher price
- Less competition
- More value for customers
2. Use Competitor Spy Tools
Tools like Helium 10 X-Ray and Jungle Scout can reverse-engineer competitors:
- What products they sell
- Monthly revenue estimates
- Keyword rankings
- Price changes
- Inventory levels
Use this data to identify your own product opportunity.
3. Seasonal and Holiday Product Research
High-profit seasons include:
- Christmas
- Back to school
- Summer / beach
- Halloween
- Outdoor season
- Valentine’s Day
- Mother’s Day
- Fitness season (January – March)
Seasonal products can generate rapid profits in short periods.
4. Look for Gaps in the Reviews
Negative reviews reveal improvement opportunities:
- “Handle breaks easily” → Reinforced handle version
- “Packaging is flimsy” → Add stronger packaging
- “Doesn’t include ___” → Add missing accessory
You can dominate niches simply by making an improved version.
Step 7: Where to Source Products for Amazon
Once you choose a product, you must source it.
Best manufacturing sources:
Alibaba
Aliexpress
1688
IndiaMART
Global Sources
Tips:
- Always order samples
- Negotiate pricing
- Use a third-party inspector
- Vet supplier reviews
Step 8: How to Promote ClickBank and Amazon Products Successfully
Finding a profitable product is half the journey — now you must promote it.
Best Traffic Sources for ClickBank
TikTok / Instagram Reels
Short videos convert extremely well.
YouTube Reviews
Great for evergreen niches.
SEO Blogs
Target long-tail keywords.
Pinterest
Excellent for health, fitness, and self-help.
Email Marketing
Best for recurring commissions.
Best Traffic Sources for Amazon
Amazon SEO (keyword optimization)
The most important factor for organic sales.
Amazon PPC
Fast way to rank and test demand.
Social Media
Grow organic traffic for free over time.
Coupon deals & launch promotions
Boost early sales.
Conclusion: Mastering Product Research for Click Bank and Amazon
Finding profitable products to sell on Click Bank or Amazon is a skill that improves
with practice. Success is not about luck — it’s about using proven research tools,
analyzing trends, evaluating competition, and selecting products that customers
actually want and are willing to pay for.
By following the steps in this guide, you can:
Identify high-demand products
Analyze competition accurately
Avoid saturated niches
Maximize profits
Build a long-term online income stream
Remember: your success is built on choosing the right product first.
If you want, I can also provide:
20 profitable niche ideas for 2025
50 ClickBank products with high gravity
50 Amazon FBA product ideas
SEO-optimized blog versions of this article
A video script version for YouTube
Just tell me!
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